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new + improved

You talked, we listened. Our research and development team is constantly taking customer feedback and turning that into product improvements. We didn't get in the shirt making business to make a fit you just 'like'. Conquer comfortably in a shirt you love.

Fit improvements

Top button placement

Shortened spacing between buttons to reduce gaping

Added fabric around the shoulders

Cuff improvements

1/8" double needle stitch at the cuff

Updated button on sleeve placket

Lighter fusing for a less bulky cuff

Label improvements

Sonic-cut edges for ultimate comfort

Reduced from 3 labels to 2 labels

COLLAR improvements

Improved collar point construction

Lighter fusing for a less bulky collar

Length improvements

Addition of a No Tuck length to our assortment

Additional sleeve length to all Tall and XL sizes


Why stop when you're on a roll? We made these additional improvements:

New and improved hang tags to explain benefits of each product

New naming strategy - updated our 'Standard fit" to "Classic fit"

New and improved product packaging

conquer. comfortably.